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This is where I share all the good stuff. The value, the raw highs and lows of running a business and of course the odd random 'thought of the day' too.

Check out my top resources to help you grow your business and scroll on down to read my latest posts.

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Personal Brand Shoots – what you need to know

Are you looking to have a brand shoot? No idea where to start or what you need to do? Here are my top tips and guide to planning the perfect shoot

Time for a brand makeover

the brand makeover experience - when is it time for a rebrand

It’s been over 2 years since I last rebranded and A LOT has changed since then! I always say to my clients and those in my trainings that it’s a good idea to rebrand when you have had a significant change to your business, ideal client or perhaps even your life. If you, your business […]

Creating a luxury brand for your business

Something I get asked all the time is how do you create a luxury brand for your business. Firstly, what even is luxury? This term gets used so much, does it actually mean anything other than ‘expensive’ anymore? Well, to me, luxury is a brand that makes you feel good. A brand that not only […]

Using a SWOT to review your business performance

I’m so excited to share this guest blog post from retail expert Claire Morris (Retail With Clarity) who’s giving us a peek into how, when and why we should be using a SWOT to review our business performance. Claire Morris is the founder of Retail With Clarity, a boutique retail consultancy bringing the knowledge and […]

Why changing my business name was the best thing I did for my business

I’ve talked about this a number of times over the last few years but have never actually got round to writing a blog post about it so here goes! If you’re someone that’s feeling embarrassed by your business name or you just feel it sounds a bit too amateur rather than reflecting the luxury product […]

10 Steps to transform your Hobby into a business

Transform your hobby into a profitable business

When I first started out in my self employed career I was running a wedding stationery design business, if you could even call it a business! Like many I started whilst on maternity leave with my first child because going back to my full time job in a design studio wasn’t an option. I created […]

What is a rebrand?

It’s been a while since I wrote a blog post (sorry!) so I thought I’d write about what a rebrand is and why you might need one for your business – very fitting since I’ve just rebranded myself! So, you’ll know you need those essential brand identity assets for your business in order to follow […]

Time for a rebrand…but why?

Hey lovely! So you may have already heard the big news that yes I am indeed rebranding at the moment. The reason for this post isn’t to talk about the actual rebrand itself (in terms of design anyway) but actually to talk about my reason why I’ve made the decision to rebrand. So here goes! […]

How to find your ideal client

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In short, YES! You absolutely do need to know your ideal client! But who the heck is this? How do you even begin to work this out? What if you offer multiple services or products that are for all ages and genders? I get it, it’s not always that straight forward and it might take […]

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