where soul-led, intuitive leaders elevate their brand to become an instant yes
Personal Brand Strategist for Women Ready to Be Seen and Chosen
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Helping heart-led leaders build brands that reflect the impact they create.
So your presence reflects your power.
Your work has evolved. Your leadership has grown. Your brand should grow with it.
Through strategic brand mentoring, creative direction and aligned visibility, I help you refine how you're positioned, perceived and recognised, so your external presence reflects the leader you've already become.
With over 20 years of experience in brand strategy, creative direction and business growth, I blend strategic thinking with intuitive insight to help you build a brand that's not only beautifully aligned, but impossible to overlook.
This is where purpose meets positioning.
This is where strategy meets soul.
And this is where your next level begins.
CLARITY
We'll uncover the leader you've become and the vision you're building towards, so every decision from this point forward feels aligned, intentional and true to you.
No second-guessing.
No trying to fit someone else's blueprint.
Just complete clarity about who you are, what you stand for and where you're going.
POSITIONING
Together we'll refine how you're positioned, perceived and recognised, so people instantly understand the depth of your expertise and why you're the obvious choice.
This is where your messaging, visibility and leadership come together.
PRESENCE
Your brand should communicate your value long before you enter the room.
From your visual identity and website to your online presence and visibility, we'll create a brand that's memorable, trustworthy and unmistakably you.
Where your brand becomes an instant yes.
Let's build the brand that helps others see what your clients already know.
You're already changing lives with your magic
i'm so ready
"I cannot thank Jacquie enough. I have never been more confident or equipped that my business will grow in the brand of my dreams."
"The best decision I could have made for my business. My dream clients have been gravitating towards me."
"In just 2 months I have increased my visibility, attracted my dream clients and connected with industry leaders to increase my brands exposure."
KATRINA MEGGITT
LOLA MICHE
LAURA HADDY
I’ve spent over 20 years working in brand, marketing and visibility.
Today I combine that expertise with identity-led mentoring to help women elevate how they’re seen, positioned and recognised in their industry.
Because becoming known isn’t just about strategy. It’s about alignment.
Your brand. Your presence. Your positioning. Your visibility.
When those pieces align, people don’t just notice you.
They trust you.
And that’s what creates momentum.
I don't know about you but I'm not here to be giving my soul to social media. I want my business to consistently grow and attract aligned clients without the NEED for social media. Social content becomes the bonus, not the main driver.
i'm JACQUIE LAWES.
Founder of She Who Roars, brand strategist and creative director.
I'm also a 6/2 generator, podcast host, visionary, mentor, event host, speaker, mum of 3 (& 2 DOGS), soul-led, intuitive, your biggest cheerleader and a fast-moving Aries with a deep respect for alignment, energetics and purpose-driven leadership.
GET TO KNOW ME
Based in Oxfordshire, working with women across the UK and globally.
Your brand should speak before you do.
